| HORSE
COMPETITIONS |
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Weight Lifter will
be providing $7500 worth of cash and product to winners throughout the
events over the weekend.
Weight Lifter horse
feed was originally developed by Rob and Lisa Neely on their Yarra Glen
property 4 years ago and is now being sold in over 1100 stores nationally
around Australia. The success of Weight Lifter is such that a bag of Weight
Lifter is purchased every 15 seconds throughout the day somewhere in Australia.
Lisa said "This
is our first major Sponsorship and it will coincide with the launch of
Weight Lifter in England. We have been approached by a major stock feed
producer in Britain and now Weight Lifter will be produced under license
in the UK from January 2007 and will be available in over 3000 stores
in Britain from then on".
Rob Neely said "As
the major sponsor, we were very pleased to see Pam Ahern take out the
Garryowen and we see this association with the VAS LTD Saddle Horse Championships
each year as another step in growing our brand. We intend for Weight Lifter
to be Australia's number one feed in the marketplace over the next 5 years
and the VASL Saddle Horse Championships will be our launch pad to cement
our claim to be Number One by 2011."
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